Sunday, October 14, 2012

Free Music Marketing Ideas: Give your Music Away?


Dexter Bryant Jr. wrote an article that I found on Artist Music House called “Free Music = Free Advertising = Smart Business.” That’s an interesting concept in an age where artists, songwriter and the music industry in general are taking every precaution and measure available under the law to stop people getting music for free and Bryant suggest that we give it away.  Well I think he is right.


The fact is that there is a lot of competition out there and if we want to get noticed we have to be willing to do what is available to us and take full advantage of the opportunity it brings. The Internet has cut a lot of pay the industry used to get off CD sales. Over the last 12 years the music industry has lost close to 10 billion dollars. However for many, especially the newcomer the Internet presents opportunity.

The newcomer most likely has not lost any money; therefore there is no need to sulk over lost money. The idea here is connect with your fans, people you know and post your music. Encourage them to send it to their friends and family. Ask for likes on Facebook. Just don’t forget to be a friend and not just a social media marketer. People need to know that your not just their to make a name for yourself. If the established stars that know they have lost money over the years can do it. Why cant we?

Of course as Bryant mentions “It All Starts With Great Songs” which is true. Do everything you can to make the song great and make it sound professional. Put one of your best ones out there maybe something great will happen. Social networking and the Internet can be our friend.

Read the full article here:
http://www.artistshousemusic.org/articles/free+music+free+advertising+smart+business

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